Music Video Production | Cram Media UK

What We Do

One Track, Any Story

A music video can be as simple as capturing a great performance beautifully, or as ambitious as a fully scripted story built around your track. We offer both — a multi-camera live session shot like the sessions you see on TV, or a narrative music video we help you plan from the very first idea through to the final cut.

Multi-camera live session capture, in a studio or location of your choice
Full narrative concept development, from first idea to shot list
Creative input on treatment, styling, locations and story
Broadcast-quality cinematography and lighting, either way

Professional video camera viewfinder recording a live musical performance

Multi-Camera Session Set

Two Ways We Make It

Choose Your Approach

Both are proper productions in their own right — pick the one that suits the track, or talk to us about a version of each.

Performance-Led

Live Session Capture

A multi-camera performance shot in a location or studio of your choice, in the style of the live sessions you see on TV. We rig in, capture the performance from multiple angles, and cut it together into something that plays like a proper broadcast session — no green screen, no gimmicks, just a great performance captured properly.

Concept-Led

Narrative Storytelling Edit

A fully planned music video with a story to tell. We help develop the concept from scratch — treatment, locations, styling and shot list — then bring it to life on filming day and cut it into a finished narrative video that matches the mood of your track.

Why It Matters

Built to Get Your Track Watched

A phone video of a rehearsal is a memory. Here's what a proper music video production actually adds.

🎬

Two Ways to Make It

Live session or narrative concept — whichever suits the track, or a version of both.

🎥

Broadcast-Quality Multi-Camera

The same multi-camera standard as our IMAG and live event work, brought to your performance.

💡

Full Creative Support

Treatment, concept and shot planning — not just a camera turning up on the day.

📍

Shoot Anywhere

Your studio, a location of your choice, or ours — we build the session around what suits the song.

📱

A Video That Gets Shared

Cut and formatted to work across YouTube, socials and streaming platforms, not just one screen.

🤝

One Crew, Start to Finish

From the first concept call to the final delivered edit, with the same crew throughout.

How We Deliver It

From Idea to Final Cut

Concept & Creative Direction

We talk through your track, your vision, and settle on a live session, a narrative approach, or a blend of both.

Planning & Pre-Production

Locations, styling, shot lists and crew confirmed — with as much creative input from us as you want.

Filming Day

A multi-camera live session performance, or a fully directed narrative shoot, captured to a broadcast standard.

Edit & Delivery

Cut, graded and delivered ready for release, formatted for wherever your track is going out.

Questions

Music Video FAQs

What's the difference between a live session and a narrative music video?

A live session is a multi-camera capture of you performing the track, shot in a location or studio of your choice — think of the sessions you see on TV. A narrative music video tells a story alongside the track, with a concept, locations and shots planned out in advance. Both are proper productions; it just depends on what the track calls for.

Can we film in our own studio or a specific location?

Yes — for a live session especially, we'll come to a studio or location of your choice and build the set-up around it. For a narrative video, location is usually part of the concept planning, and we're happy to help you find the right spot if you don't already have one in mind.

Do you help come up with the concept, or do we need our own treatment?

We're happy to do either. If you've already got a treatment or a clear idea, we'll work to it. If you don't, we'll help develop the concept from scratch — talking through the track, the mood, and what story or performance style fits it best.

How many cameras do you use for a live session?

It depends on the size of the performance and the space, but a typical session runs on multiple cameras covering wide, close and detail shots simultaneously, so the edit has proper coverage to cut between rather than relying on a single angle.

How long does a narrative music video take to plan and film?

It varies with the ambition of the concept — a simple narrative idea might come together in a couple of weeks from first call to filming day, while something more involved with multiple locations or cast needs longer to plan properly. We'll give you a realistic timeline once we know the concept.

Can you mix the live audio, or do we need our own recording?

For a live session we can capture and mix audio on the day, but for the best result we'd usually recommend cutting the video to your existing studio recording or master track, so the finished audio is as polished as the visuals.

What formats and aspect ratios do we get delivered?

We'll deliver the main edit in standard widescreen for YouTube and streaming platforms, and we can also cut vertical or square versions for Instagram, TikTok and other social platforms if you need them.

Do you travel outside the North East for music video shoots?

Yes. We're based in the North East of England but work with artists and productions across the UK, wherever the session or the story needs to happen.

Your Music, On Screen

One Track, Any Story

Choose Your Approach

Built to Get Your Track Watched

Music Videos in Action

From Idea to Final Cut

Every Artist, Any Genre

Music Video FAQs

Ready to bring your track to life?

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